PGDM in Digital Marketing

Course Features

Semester-1
Management Functions & OB
Business Communication
Managerial Economics
Introduction to IT Systems
Financial & Management Accounting
Business Statisctics

Semester-2
Operations Management
Human Resource Management
Marketing Management
Economics and Social Environment
Financial Management
Research Methodology

Semester-3
Introduction to digital Marketing
Search Engine Marketing
Search Engine Optimizations
Social Media Marketing
Web Analytics

Semester-4
Business Law & Corporate Governance
International Business
Entrepreneurial Management
Enterprise Systems
Project Work