BBA (BSc in Business Administration)
Study business administration after 12th at ISMT Business School in Borivali West, Mumbai. This is a three year, six semester full time degree.
You learn management, accounting, marketing, HR and communication first. From semester IV you follow one specialization in Marketing, Finance or Human Resource Management, and you complete two internships.
Full time degree
Regular classroom batch
Specialization and project
Any stream, 50% marks
Why study a BBA
A BBA gives you a base in how a business runs. You learn how teams are managed, how money is tracked, how products are marketed and how decisions are made.
It suits you if you want to start a business career at 21 and add an MBA or PGDM later. It is a weaker fit if you want a technical career such as engineering or data science.
Over three years you will:
- Learn management, organisational behaviour and leadership
- Study accounting, costing and financial management
- Cover marketing, HR and business law
- Use MS Office, Excel and information systems that offices run on
- Build communication and employability skills
- Follow Marketing, Finance or HR from semester IV and complete two internships
Want the full picture before you decide? Read our BBA course details guide or see how a BBA compares with other business degrees.
Course at a glance
This is a regular full time degree. Classes run on campus in Borivali West, Mumbai.
Course structure
- Duration: 3 years
- 6 semesters
- Mode: full time, regular batch
- Seats: 60
- Specialization from semester IV: Marketing, Finance or HRM
- Campus: Borivali West, Mumbai
Who can join
- 12th pass in any stream
- Minimum 50% marks
- No CET required, direct admission
- Apply through the admission form
- We confirm your eligibility and documents
Eligibility
You can join if you have passed 12th in any stream (Science, Commerce or Arts) with at least 50% marks.
You do not need a CET score. Admission is direct, and we confirm your documents when you apply.
Maths is not required to join. Business Mathematics comes in semester III, and Statistics and Quantitative Methods and Management Accounting in semester IV, so you will work with some numbers even if you did not study Maths in 12th.
What you will learn
The syllabus is listed semester wise below. The first three semesters build general management skills. From semester IV you follow one specialization through semesters V and VI.
| Semester I | Semester II |
|---|---|
| Principles of Management | Introduction to HRM |
| Fundamentals of Accounting | Financial Accounting |
| Basics of Marketing-I | Basics of Marketing-II |
| Legal Aspects of Business-I | Legal Aspects of Business-II |
| MS Office Tools | MS Excel for Data Analysis and Presentation |
| Functional English | Indian Knowledge System |
| Book Review (any one): Contribution of Lokmanya Tilak to Indian Studies, or The Essence of Lokamanya B.G. Tilak’s Economic Thought | Business Communication-I |
| Aesthetics and Visual Communication (Online) | Moral Values (Online) |
| Semester III | Semester IV |
|---|---|
| Organisational Behaviour | Management Accounting |
| Business Mathematics | Statistics and Quantitative Methods |
| Basics of Supply Chain and Logistics Management | Managerial Economics |
| Cost and Works Accounting | Specialization: Marketing
|
| Leadership and Team Building Skills | Specialization: Finance
|
| Internship | Specialization: Human Resource Management
|
| Environmental Studies | Employability Skills |
| Semester V | Semester VI |
|---|---|
| Management Information System | Strategic Management |
| Research Methodology | Entrepreneurship Development |
| Production and Operations Management | Introduction to International Business |
Specialization: Marketing
| Specialization: Marketing
|
Specialization: Finance
| Specialization: Finance
|
Specialization: Human Resource Management
| Specialization: Human Resource Management
|
| Indian Knowledge System | Internship |
In semester IV you choose one specialization: Marketing, Finance or Human Resource Management. You continue it in semesters V and VI. You start the semester III internship right after your semester II exams and complete it before semester III begins. The syllabus can be revised, so we confirm the final subject list at admission.
Tools you will use
MS Office Tools in semester I. MS Excel for Data Analysis and Presentation in semester II. Management Information System in semester V.
Where this degree can take you
A BBA prepares you for entry level roles in business. Typical roles include:
- Marketing executive
- HR executive
- Accounts and finance executive
- Operations executive
- MBA or PGDM after the degree
The role you get depends on your specialization, your internships and how you do in interviews. We provide placement assistance after you complete the course. We do not promise a job.
For pay figures with sources, see our BBA course details guide.
What you get along with the degree
- Certificate Program in Business Leadership by ISMT B School
- Study material (books) for all subjects
- Advanced Excel certification
- Free online certificate course in Communication and Interview Skills
- Life skills training
- Guest lectures by industry experts
- International study tour to Singapore or Malaysia (optional)
- Digital content access
- One value added course of your choice: Digital Marketing, Data Analysis, Banking and Finance, HR, MBA entrance training or government exam training
Education loan
You can apply for an education loan without collateral security, and a 0% interest option is available. Call or visit and our admissions team will guide you.
How to apply
Share your details online. It takes a few minutes.
We check your eligibility and documents and answer your questions.
Complete the formalities to secure your seat.
Questions students ask
It is a three year full time degree at ISMT Business School, Borivali West, Mumbai. You study management, accounting, marketing, HR, law, economics and communication, and follow Marketing, Finance or Human Resource Management from semester IV.
Students who have passed 12th in any stream (Science, Commerce or Arts) with at least 50% marks.
No. Maths is not required to join. Business Mathematics comes in semester III, and Statistics and Quantitative Methods in semester IV, so you will work with some numbers even if you did not study Maths in 12th.
No. We offer direct admission, so you do not need a CET score to join this course at ISMT.
The course runs for three years across six semesters. It is a regular full time degree on our Borivali West campus.
You choose one specialization in semester IV and continue it in semesters V and VI. Marketing covers Consumer Behaviour, Advertising and Sales Promotion, Services Marketing, Brand Management, Sales and Distribution Management, and Retail Marketing. Finance covers Principles of Finance, Analysis of Financial Statements, Financial Services, Financial Management, Audit and Taxation, and Security Analysis and Portfolio Management. Human Resource Management covers Recruitment and Selection, Training and Development, Industrial Relations, Compensation Management, Labour Laws, and Performance Management.
Yes. Semester III has an internship, which you start right after your semester II exams and complete before semester III begins. Semester VI also has an internship.
You get a Certificate Program in Business Leadership, study material, an Advanced Excel certification, a free online communication and interview skills course, life skills training and guest lectures. You also choose one value added course. An international study tour to Singapore or Malaysia is optional.
We provide placement assistance after you complete the course. We help you prepare and get interview ready. We do not promise a job, because the result depends on your skills and your interviews.
You can apply for an education loan without collateral security, and a 0% interest option is available. See the Education Loan page. For the current fee structure, call or visit and our admissions team will guide you.
Fill in the admission form. You can also call or WhatsApp us on +91 99305 26101 and we will guide you.
Related programs and guides
Talk to the admissions team
Leave your details and a counsellor will call you back.
- +91 99305 26101
- +91 89760 55540
- +91 98679 96639
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- Gorai Road, Borivali West, Mumbai 400092